The local Beef Jerky Outlet is gearing up for National Beef Jerky Day on Sunday, June 12. In celebration, The Beef Jerky Outlet will donate five percent of the purchase price on all in-store transactions made from Friday, June 10 through Sunday June, 12, to their charity partner, Wounded Warrior Project.
Since its founding in 2010, the Beef Jerky Outlet has seen tremendous growth. Jerky is the perfect treat for the whole family, so it’s no surprise that the tasty snack’s popularity has increased in recent years. In order to keep up with demand, the Beef Jerky Outlet has expanded to 57 franchise locations throughout the country, with 40 more stores set to open in 2016.
IRI, a Chicago based market research firm, reports sales of jerky jumped 46 percent from 2009-2015, catapulting it to a $1.24 billion industry.
In 2015 alone, Americans spent $2.8 billion on beef jerky
Jerky is in the beef snack category — the fastest growing segment of the snack food industry (Convenience Store Decisions, Nov. 2012).